UNCHARTED MOVIE PROMOTION THROUGH AUGMENTED REALITY FILTERS

Goal

To Promote the Film Through Involvement with a Bigger Audience.

Solution:

To connect the promotion with the trend and develop a presence on a platform with a large audience, we used the gamic version of the AR Filter.

Challenge :

promote a film while making it interactive and entertaining for a wide spectrum of audiences..

Results :

Customers were more engaged and knowledgeable about the film as a result of the thematic experience. Patrons not only participated in the gamified version of the AR, but they also got curious about the film.